Market Intelligence

Market Intelligence is critical to making strategic, tactical, and operational choices, spotting opportunities, recognizing threats, and understanding competitor tactics.

With 40 years of experience, Annalise is the expert in this field, leveraging a comprehensive toolkit for deep market analysis, competitor mapping, and stakeholder assessments.

Our clients encounter business development challenges and opportunities that pivot on the central question: where to play and how to win.

We provide tailored market intelligence solutions aligned with your business goals and aspirations.

Let’s take a real deep dive and discover opportunities in your field together.

We have multiple product market combinations in our offering, often arise from single opportunities. Where to focus on?
What is our ability to win in this specific region and market and what will be our route-to-market there?
Our growth is stagnating; where can we diversify our offerings, and how can we cater to the preferences of clients in new regions?
As sustainability and social responsibility become critical, how do we identify market opportunities aligned with these values?
The competitive landscape is evolving. How can we differentiate ourselves and maintain a unique value proposition?
As digital transformations accelerate, how can we spot tech-driven opportunities before our competitors?
With rapidly changing consumer behaviors, how do we identify emerging market trends and align our offerings accordingly?
We aim to sustain a 15% revenue growth in the upcoming years. Which untapped markets can we explore to broaden our product range?

Services

At the core, our diverse expertise is geared to help you determine where to play and how to win.

We provide extensive services, from insights into a new market to competitor mapping that sharpens your competitive advantage.

Our Customer Needs Analysis refines your products or services, and our route-to-market strategy charts your business direction.

You are at the correct address for any service requiring in-depth intelligence.

References

Insight Blogs & Whitepapers

Verzekeringen: Hoe blockchain de branche gaat veranderen!

Recentelijk kijken steeds meer bedrijven hoe zij de mogelijkheden van de blockchain optimaal kunnen benutten. Het heeft de potentie om de kosten te verlagen, processen te versnellen, transparantie te...

Marktpotentie van duurzaamheidsoplossingen

Marktpotentie van duurzaamheidsoplossingen Terwijl in Den Haag de ‘klimaatdrammers’ en ‘klimaatontkenners’ in elk debat er een wedstrijdje ‘wie kan het hardst roepen’ van maken, merken...

Ondernemen in de publieke zaak

Market Intelligence voor instellingen die vooruit willen. Overheden in Nederland begeven zich steeds meer op het private terrein. Zij werken vaker in publiek-private verbanden: bij...

Cybersecurity, or how to gain clarity in immature markets

Cybersecurity has been a trending topic in the news in recent times. Dutch newspaper Het Financieele Dagblad, focused on business and financial matters, published almost...

100% PLANT, 0% ANIMAL

We are carrying out studies into various research questions for our clients and are picking up both weak and strong signals that shape the foodservice industry. One...